Our mission is to protect the dog's natural coat shaft, not to strip it. We have worked hard to achieve our rich and creamy foam without the help of chemical crud and sulfates at any cost. The dog's natural oils keep the overall dog and his skin healthy and protected from various diseases and environmental threats. It is proven that sulfates are harmful to humans, pets, and the environment. Studies showed that sulfates could even cause coat loss in animals and hair loss in humans! 

Our key cleansing ingredients are derived from coconut oil and fruit sugars. We use only plant-based, gentle, and environmentally friendly surfactants that are good for all of us. They produce delightful and frothy foam, which smooth out the hair follicles, leaving the skin with a deep clean feel.  

With Doglyness products, you don't have to be concerned when washing around sensitive areas like eyes, nose, and mouth. If accidentally gets onto the pet's eyes or mouth - it cannot harm them. Now you can add cleansing to the ever-growing list of benefits from coconut and make your dog washing truly enjoyable!

Moreover, we are proud that most of our surfactants are scored "EWG 1: High safety" as the highest safety surfactants.

The Environmental Working Group (EWG) is an American activist group that specializes in research and advocacy in the areas of agricultural subsidies, toxic chemicals, drinking water pollutants, and corporate accountability. EWG is a nonprofit organization on a mission to empower people to live healthier lives in a healthier environment. 

EWG analyzes and rates individual ingredients according to their toxicity. Individual ingredient ratings for a product are combined to find an overall product rating. 

EWG Scores explained
EWG 1-2: High safety    
EWG 3-6: Moderate safety
EWG 7-10: Low safety
N/A: Not yet rated

* Ingredients from natural origin (Verified by Ecogea.org)
** Ingredients from an organic agricultural source (Verified by Ecogea.org)

INCI: Capryloyl/Caproyl Methyl Glucamide*
Function: CO surfactant
Known for: Naturally cleansing abilities

Our sugar-based passionate lathering cleanser. 

This biodegradable surfactant creates light and abundant foam and leaves the skin with a deep clean feel. In combination with our other natural surfactants, it makes hair cleansing truly enjoyable. It also acts as a skin conditioning agent. 

EWG N/A: Not yet rated

INCI: Cocamidopropyl Betaine*
Function: Surfactant, Cleanser, Foaming agent
Known for: Naturally cleansing abilities

They see me foamin'.

Cocamidopropyl Betaine is a natural and biodegradable surfactant derived from the fatty acids of coconut oil. As a surfactant, it gently cleanses the skin and hair and creates a rich, creamy foam. It also serves as a product thickener and emulsifier, helping products to keep ingredients together. Additionally, it is also very beneficial for skin and hair conditioning. 

Cocamidopropyl Betaine is so mild that it is internationally recommended for use on babies, infants, and sensitive skin, including all kinds of pets. 

EWG 1-6
Cocamidopropyl Betaine is a surfactant; it has been associated with irritation and allergic contact dermatitis, reactions that could be due to the ingredient itself or to impurities present in it, such as 3-dimethylaminopropylamine.

INCI: Coco-Glucoside*
Position: Surfactant, Cleanser
Known for: Natural cleansing abilities

Our cleansing hero.

Coco-Glucoside is a natural, gentle, and environmentally friendly cleansing agent and surfactant. It's our key cleaning ingredient made from coconut oil and fruit sugars. 

Coco-Glucoside creates our delightful frothy foam and smooths out the hair follicles, which ease the hair manageability. It gently cleanses the skin by helping water mix with oil and dirt to be rinsed off successfully. As an emulsifier (which allows two non-mixing agents mix), it keeps the oil and water parts of an emulsion from separating. Furthermore, it enhances the benefits of our primary cleansing and moisturizing agents. It is biodegradable, non-toxic, and non-irritating for both people and pets.

EWG 1
Coco-Glucoside is a surfactant produced by the chemical reaction between glucose and coconut oil-derived ingredients.

INCI: Lauroyl/Myristoyl Methyl Glucamide*
Function: CO surfactant, Conditioning agent
Known for: Natural cleansing abilities

Lauroyl Methyl Glucamide is our sugar-based passionate lathering cleanser. 

This biodegradable surfactant creates light and abundant foam and leaves the skin with a deep clean feel. In combination with our other natural surfactants, it makes hair cleansing truly enjoyable. This gentle cleansing agent also acts as a skin conditioning agent. 

EWG 1

INCI: Lauryl Glucoside*
Position: Surfactant, Cleanser
Known for: Natural cleansing abilities

Thick and rich foam without sulfates.

Lauryl Glucoside is a plant-based surfactant and cleansing agent derived from coconut oil. Lauryl glucoside creates thick and creamy foam without the help of chemical alternatives, such as sulfates. It gently supports hair cleansing abilities through its lather without stripping the hair and skin precious oils.

EWG 1
Lauryl glucoside is a sugar- and lipid-based surfactant.

INCI: Sodium Chloride*
Function: Cleanser, Deodorizer
Known for: Natural deodorizing abilities

Salt is born of the purest of parents: the sun & the sea.

Sodium Chloride, or table salt, occurs naturally in seawater. It's an essential nutrient to all biological organisms and is found in most tissues and body fluids. The Sodium and Chlorine elements of Sodium Chloride play a diverse and vital role in many physiological processes, including the transport of nutrients and waste, nervous system functions, and water and electrolyte balance.

We use Sodium Chloride in our formulations to help with reducing pet's odor, cleanse, and naturally deodorize.

EWG 1
Sodium Chloride is an inorganic salt (also called table salt).

INCI: Sorbitan Olivate*
Function: Surfactant, Emulsifier
Known for: Hydration

A gentle emulsifier that also reduces skin dehydration.

Sorbitan Olivate is a natural, plant-based emulsifier derived from fatty acids and olive oil. It is esterified with a sugar alcohol called sorbitol. Sorbitan Olivate is an exceptionally soft and mild emulsifier compatible with the skin. It reduces skin dehydration and water loss. Sorbitan Olivate is a natural alternative for toxic PEGs that serves the same purpose in chemically derived cosmetic products. Sorbitan Olivate is also a hypoallergenic and bio-compatible emulsifier.